While working as a Product Designer with a sports-tech software company, I got an opportunity to visually represent the design principles that we as a team followed. Following a collaborative workshop, we came up with these principles as a guide and a way for us to remember what matters most to us as a team and to our users. It was then my task to create a visual imagery representing these principles, that could be used in various brand communications. I tried to keep the imagery simple yet effective of communicating the essence of each design principle.
All images are copyright of the product I worked for, and I do not claim any copyright on them. They are only displayed here as a part of the portfolio to showcase my ability as a designer.
